About The Project
I designed and developed a fully customized WordPress website for a roofing company based in New York City, using Elementor Page Builder for a clean, responsive layout. The build was done entirely from scratch, with a strong focus on user experience, fast performance, and mobile responsiveness.
To ensure long-term visibility, I implemented a Premium SEO strategy using top-tier plugins like Rank Math Pro and WP Rocket. The entire website was SEO-optimized with proper schema markup, keyword-rich content, and technically sound on-page elements.
We targeted transactional and commercial roofing keywords specific to NYC, driving qualified organic traffic. Using a semantic SEO approach, I created content clusters and service pages aligned with user intent. I also built high-quality backlinks from niche-relevant directories, blogs, and local sources, which significantly boosted their domain authority.
As a result, the website not only ranked on the first page for multiple high-converting roofing keywords but also began generating consistent local leads organically, helping the client grow their business without relying on paid ads.
